What is Gaming Media? Explainer #8

Gaming media exists within a game’s playable experience.

It also exists beyond virtual worlds on channels like digital and print.

Where marketers can create gaming media or leverage existing forms to inspire action.

So, what is the gaming media?

And how should brands and marketers utilize it to reach gaming audiences?

Well, here’s another vocabulary explainer for those questions and more!

Description: Highlights three key terms related to gaming media
Learning objective: Shape your understanding of gaming marketing vocabulary
Running time: Approximately 2 minutes
Level: Intermediate
Pre-requisites: Gaming Marketing Made Simple – Full Course


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